One Million Customers by Ambition 2012?

Ambit Energy started sending out independent consultants to gather customers for the company in October of 2006. By the end of the first quarter 2011, they  had over 500,000 customers. Four months later, they passed the 600,000 customer milestone. By the end of 2011, the company passed the 700,000 customer mark, adding more than 250,000 new customers during the year.

At the end of May 2012, the company announced it had added another 155,000 plus customers since the beginning of the year, bringing the total number of active customers to over 850,000. This is an average growth of over 30,000 customers per month.

The company has a goal to achieve over 1,000,000 active customers by the end of 2012. At the rate they have been growing they should pass the one million customer mark in the September to October time frame. However, the customer acquisition rate is actually increasing as more consultants join the business and start gathering new customers. Therefore, it is highly possible that the company will be able to announce during General Session at their annual Ambition conference on September 1st that they have already achieved that goal!